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Supports Shares Their Favorite TeleLink Features


By Amy Oldham

Equinox’s sole purpose is to help telecom companies and service providers increase efficiency so they can be more profitable. Because the Equinox Support team is on the frontline of this mission every day, they have an impressively deep knowledge about our applications combined with telecom experience. More importantly though, their ability to address customers’ business challenges efficiently and elegantly is nothing short of amazing! That’s why I recently asked the TeleLink support specialists to show and explain their favorite (and often overlooked!) system features. This article summarizes that interview. To see the full TeleLink Support Panel (August 16, 2022), log in to the Equinox Library online.

Describe Your Favorite TeleLink Feature

Kevin Cantrell loves TeleLink’s automation, especially with regard to populating the Warehouse and generating reports. Once the system is properly configured, TeleLink automatically takes care of business—from building the Warehouse, tuning, purging, staging, enriching records, filtering, creating mediation outputs, and generating scheduled reports. Automation increases efficiency and frees you to focus on other tasks.

Eric Bright explains that TeleLink’s robust reporting capabilities are at the top of his list. Offering 770 fields, the report wizard gives you virtually endless possibilities for capturing data on reports. Although that’s a vast amount of data, the wizard’s search and filter bars make it easy to find, sort, and format fields.

Simeon C’deBaca appreciates TeleLink’s ability to cater to individual needs. By providing ‘My Templates’, ‘Equinox Templates’, ‘User Templates’, and renamable folders, you can personalize the system. You may also use the Report Field Override feature to control field names and visibility to tailor a unique experience for your needs.

Chris Lowe thinks TeleLink’s explorers are a go-to research tool. They let you view history and configurations details quickly, so you can learn more about the application’s inputs as well as investigate issues. For example, you can quickly locate details about files TeleLink is reading, including when it was last staged, its path, and why a file was not processed.

Explain What TeleLink Function Benefits Customers Most

Eric says benefit equals money. TeleLink’s least cost routing (LCR) capabilities and built-in rating templates can help you optimize your company’s network and save money. This module lets you compare carriers on your network so you can determine the lowest cost for a specific destination. This feature has the potential to significantly impact revenue- and cost-based decisions/initiatives.

Kevin wants everyone to know about trend reporting and its value. In particular, he demonstrated the Progress by Hour dashboard and explained how it is a snapshot of the tasks involved in building the Warehouse. Reviewing and comparing these elements allows you to identify trends and easily notice when something is out of balance.

Simeon believes customizing the application’s interface is the most powerful and beneficial feature. He walked through the Settings | Security interface, explaining how groups, users, and roles differ. He provided information about maintaining all these settings to very granularly control the user interface experience.

Chris explains that mediation adds value to your usage data and is a key driver in licensing TeleLink. Mediation ensures your data is efficiently extracted, correctly prepared, and packaged for downstream delivery, such as to a billing system/vendor. The back-end work—from mapping fields, to creating logic, defining filters, using lookups for values—prepares mediations to run automatically and seamlessly.

Highlight Your Favorite TeleLink Report

Simeon points to the relatively new ‘Mediation Report’ template as his favorite. When you select this option from the ‘System Management’ menu, the Mediation Report Wizard lets you select fields using the “All” or “Mediation” categories. This report provides summarized data for all mediations over a date range (that is based on when mediation began for the output file). Unless specified otherwise in the criteria, the report summarizes all mediations.

Kevin favors the beauty and simplicity of setting up a basic robocalling report. He examined the fields on this report while explaining each one’s use and importance. He covered the report’s filter criteria and ended by encouraging that you schedule the report to run automatically daily or potentially hourly.

Chris mentions that event-driven reports are his favorite. For example, he created a traffic pumping report based on a specific state, high volume of calls, low ASR, over a whole day. He took advantage of the ‘Suppress empty results from being sent’ option when scheduling it. If the report has results, he gets an email, so it acts like an alert. If he needs to investigate the alert, he has another template with a user-defined criteria so he can enter only one value before processing

The ‘Rating Scenario’ is Eric’s favorite. This routing assurance report helps you answer “what if” when a carrier is trying to win your business. For the destinations you service/the places to which you send the most traffic, this report lets you see whether the prospective carrier has the lowest rates by comparing it to not only the actual rate but also the optimal rate for that traffic.

Meet the TeleLink Specialists

Our Support team provides extraordinary and personal service to every customer. When you call or email, here’s who you can count on for assistance with your TeleLink application:

  • Chris Lowe joined Equinox in 2011 as a quality assurance (QA) tester for TeleLink. In that role, he helped improve testing procedures and expedited the process of installing customer update. In 2020, Chris began leading the department when Joe retired.
  • Eric Bright has a bachelor’s degree in Computer Information Systems and came to Equinox in 2013 after running his own custom software company for nearly two decades. Eric is our TeleLink reporting and rating guru and also assists Amy with the company’s website.
  • After 21 years with Nortel Networks, Kevin Cantrell came to Equinox in 2008, making him the longest tenured TeleLink support rep. While at Nortel, he designed, coded, and operated a telecom fraud detection and response system for a global network spanning over 30 countries. His extensive telecom background is beneficial to his work with TeleLink since each customer has a unique configuration/set of challenges.
  • After graduating from UTC with an Entrepreneurship degree, Simeon C’deBaca, started his career with Equinox in 2021 (filling Chris’ old spot). As a QA tester for TeleLink, Simeon evaluates system enhancements and functionality changes before they are deployed in production. Simeon is from Nashville and is glad to be working in his hometown.

Get More Information

You can get instructions on many of the topics our TeleLink specialists mentioned by visiting: www.equinoxis.com/login.php. Poignant resources include: TeleLink 7 Field Reference List, TeleLink Dashboards Bulletin, and TeleLink 7 Web Portal Guide. As always, the Equinox team is here to help.

  • Email Support@Equinoxis.com with questions about TeleLink’s functionality. To reach them by phone, call (615) 612-1225 Monday–Friday from 7:30 to 5:00 (Central).
  • Schedule online training for a specific feature by contacting Training@Equinoxis.com. Use that same email to schedule training for new users.
  • Watch the ‘TeleLink 101: 2021 Edition’ or the ‘Robocall Mitigation Summit’ webinar recordings available from www.equinoxis.com/login.php.